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Why Pre-Roll Video Ads Are Making Video Marketing Work Harder, Faster, Better

They say “attention is the currency.” Day-trade on attention and you’ll build yourself an empire. And if you’re a business-owner, brand-builder, or legacy-leaver, you should know: all eyes are on video right now. Why? There’s a confluence of factors that make this the prime (and inevitable) moment for video to shine: Mobile has finally reached […]

Using the Power of Video to Reach the Multicultural Customer

Take a tour around the gallery of Sundaram Tagore in Hong Kong and Singapore and you’re likely to see a score of young Asian millennials — collectors in their own rights — snapping up pieces worth anywhere from $30,000 to $50,000 USD. “I don’t see any distinction between how much Asian and Western clients are […]

Closed Captioning Solution for Programatic Video

Examples of how we can run pre-roll campaigns programmatically and offer a closed captioning solution: Closed captioning is the visual display of the audio portion of video programming. Captioning provides access to individuals who are deaf or have hearing loss and is often used in places where it is difficult to hear a TV program, […]

How to make the Player Responsive

Here’s how the process works. Let’s get started. First things first… upload a video! Go to the video dashboard, choose the desire video title, then go to “Start Asset” Select, “Create Your Own.” Choose desire frames and click “save”. Video Tab Click on Video Title   Video Start Asset   Create Your Start Asset   […]

There is a difference between OTT and CTV

What is the difference between “OTT” “CTV” “MVPD” and how do they all relate to each other? In order to fully understand this new ecosystem let’s start by showing why and how this concept came to be. Historically, video content such as news, sports and lifestyle have been delivered to consumers through a cable provider […]

What Bitrate Should I Use When Encoding My Video?

As a general rule of thumb, the higher the bitrate, the higher the quality of the encoded video. Of course, we all want the very best quality for our videos and we want our viewers to derive the maximum value from them. However, this should not compromise the performance of the video. Performance or quality […]

5 Ways to Use Live Social Video in Your Online Marketing Strategy

Live social video is the next big thing when it comes to digital marketing. Rather than recording a video and releasing it at a later time, live video lets you capture events as they are unfolding. It also creates an exclusive feel for viewers, knowing that they are among the first to see a particular […]

Outstream : AutoClose

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Outstream : Controls

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Outstream : Banner

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How to Set Auto Play

Here’s how the process works. Let’s get started. First things first… upload a video! Go to the video dashboard, choose the desire video title, then go to “Start Asset” Select, “Create Your Own.” Choose desire frames and click “save”. Video Tab Click on Video Title   Video Start Asset   Create Your Start Asset   […]

Increase Conversions – Add Video to Your Website

Looking to add video to a website? Or maybe you already use video and just want to learn how to add video to website content faster and make the most of this technology. Video is a great and innovative way to add to your website. When you add video to a website, it does not […]

Live Stream Using Oculu and Your Mobile Camera

To start streaming using your mobile camera and your Oculu account download an app called “BitStream” on IOS or Android The process is simple just follow these instructions Open the Bistream App And click RTMP server Input the RTMP server ( you can retreive this information from your Oculu account features tab / live stream […]

How To Start Streaming with Flash Media Live Encoder

To start encoding using the camera connected on your PC you have to download Adobe Flash Media Live Encoder here and install. Follow the installation guide  and when everything is set you may now start the application by click its icon. Once the application started the you have to select what camera to use you […]