Fade in transition is where you can control how fast/slow your lightbox to Fade. You can set it up using Oculu user portal or by adding transition option in Oculu API. e.g: im_play_lb({ video_id:1051261193, width:640, height:360, transition: ‘slow’}) Demos: No fade transition: im_play_lb({ video_id:1051261193, width:640, height:360}) :set up using Oculu user portal. Slow fade transition: […]
In part 5 of The Eight Golden Rules of Online Video, John Cecil explains why letting your script speak for itself can be the difference between a conversion or a viewer abandoning your video. Watch the short video now.
Is your video above the fold? Below the fold? Is it embedded? These factors and more can all have a huge impact on the success of your video. In this short video, John Cecil, author of Online Video Revolution, discusses why the location of your video can effect your conversions. Watch now!
Getting started with Oculu is simple. In this quick video tutorial, learn how to upload a video using your new Oculu account, get it onto your site, and start sharing it with your email contacts and social networks. Watch now!
Watch how publishers can use Oculu to deliver online video pre-roll click to play ads in this short video demo.
Learn about using online video pre-roll ads with a lightbox delivery format in this short video demo.
Think you can get away with using your broadcast spots for pre-roll on the web? Think again. In this short video, John Cecil discusses why pre-roll gives you a great opportunity to produce original video content.
Online video is critical to your company’s selling process. If you already use video to attract viewers to your website and invite them to purchase from you, then you’re ahead of the game. Maybe you’re new to video, gathering information, formulating your plan and moving into the studio soon to shoot your footage. Both positions […]
A video play button is a more than just a way to get a video to start. It’s also a great tool to ensure viewers are seeing your video content and converting! In this short video, John Cecil, author of Online Video Revolution, gives tips on how the power of the play button can improve your online video marketing efforts.
There’s a difference between “advertainment” and marketing your product. But just how can you make your online video marketing efforts have an impact but also be creative? Find out what Ryan Stone, founder of Retina Burn, a blog dedicated to online video marketing, thinks in this first post of our Guest Expert series.
John Cecil – Author – Online Video Revolution – Available on Amazon Testing Tips for Online Video! Most companies test their landing pages against one another to search for better conversions. But no one tests with video. Why not? We’re saying that if you’re doing testing, you should be testing video against video to get […]
Did you know that Oculu serves videos faster than any OVP on the market? It’s all due to our relationship with Edgecast, the world’s fastest and most reliable content delivery network, or CDN. Our partnership with them means your company can dramatically accelerate the delivery of video, significantly improving your customers experience regardless of location. Watch to learn more about Oculu’s relationship with Edgecast and find out why utilizing a CDN is important for video playback.
Does your company have a video room? Learn from John Cecil, author of Online Video Revolution, why having video technology at your disposal can help with your online marketing efforts.
Learn how to keep your video files organized by creating folders within your Oculu account. This quick video tutorial will show you how it’s done!
People are continually questioning if video can boost their conversion rates, and while video is becoming an important feature of many websites, the answer is definitely yes. If using online video wisely, you can increase the chance of a website conversion because it allows you to enhance the customer’s ability to understand or relate to an offering, demonstrate convincing features and benefits, and engage with the customers on a more personal level that will create a richer user experience on your webpage. People in general would rather watch a video online than read a 10 page explanation on any general subject.
