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Why Are You Still Using Text To Market To Your Customers?

Why are you still using text to market to your customers?
A day in the life of your customer – most of them use video in every aspect of their lives. I often ask my customers ( most of who are incredible marketers), “If your customers uses video in every facet of their life why are you using text to market to them?”
Lets look at a day in my life ( I would like to add………..

Marketing’s Best Kept Secret: Online Video

It’s hard to believe that some businesses STILL do not utilize online video as a part of their marketing efforts. Besides boosting SEO results, increasing conversions, and offering a way to inform and entertain your clients, here are some other ways why video is an awesome addition to your site, according to The Agency Post.

Why Your Videos Need To Play On Mobile Devices

Do your videos have mobile video playback capabilities? With Apple having sold more than 316 million iphones and over 700,000 Android devices being activated on a daily basis, it’s no surprise that more people are getting the information they need on the go. Mobile video traffic now takes up 50% of wireless usage!

Using YouTube/Vimeo For On Site Delivery Is Not Your Best Option

5 reasons using just YouTube for video delivery is a disservice to your conversion efforts.
There’s no need to take risks with the marketing message you send your viewers. Whether you select Oculu to host your videos or another service, we urge you to go that extra step and utilize a professional online video platform. Why? Here are the top 5 reasons using just YouTube for video delivery is a disservice to your marketing and sales efforts ( if you want you can replace “vimeo” with you tube anywhere below )

Lightbox Auto Play

• Set true if you want autoplay <a onclick=”im_play_lb({ video_id:xxxx, width:640, height:360, autoplay:false}) “> Play Video </a></ br> • Override portal setting for close on complete= yes / no. Define in client page as follows. im_play_lb({ video_id:xxx, width:xxx, height:xxx, AutoHide: true}) • On video complete JS event to client side. Complete command is passed if […]

Poster Image – Start Asset

By default a start poster image can be defined inside the oculu portal, To define a poster image outside the oculu portal, add the following to the Oculu video insertion code. Standard Embed Example Code xxxxxx Lightbox Example Code xxxxxx Overlay Player Example Code xxxxxx iFrame Example Code

Video End Image

The video end image is the clickable image or swf displayed after the video has finished playing Usage: To use an end asset, insert the URL to either an image or a swf or upload one from your computer.  Ensure that the URL is preceded by [ http:// ] or [ https:// ]

JS to track video views externally

Ccopy the script below, the Oculu our engine throws current state / event of the player. This is limited to Oculu HTML5 video Player and Oculu Flash Video player. <script> function im_PlayerEventListener(im_event){ /*** im_event values ** start ** pause ** play ** end ** */ } </script> Copy the script below, to catch the current […]


By default a clickpath can be defined inside the oculu portal, To define a clickpath outside the oculu portal, add the following to the Oculu video insertion code.   im_is_loaded_ep({ video_id:1392650540 ,start_asset:“” ,end_asset:“” ,click_path: “VAST/index.php” }); code need to be add in im_loaded_ep object clickPath iFrame Example Code -> working… using get […]

Start & End Poster (Start & End Asset)

Start Asset and End Asset API is where you can define the Url of the image in string format. To add Start Asset or End asset you just have to place the start_asset and or end_asset in oculu API. Demo: Start Asset: im_play_ep({video_id:xxx, start_asset :‘’}); End Asset: im_play_ep({video_id:xxx, end_asset :‘’}); Start Asset + End Asset: […]

API – Default Video Playback Resolution

If the video title is encoded at multiple resolutions, the default playsize can be defined via the portal UI, Or, directly in page with the following. play_size:360 play_size:720 im_is_loaded_ep({ video_id:xxxxxxxxx , play_size:xxx });  

Ad Player Example

This is a continued post from our last blog, that shows the final ad example for including a start image in an ad. Check out for the previous tutorial.