How to prep video files for Upload – Why a “big” file can be a problem and how to resolve the issue. The examples presented here apply to many apps, file formats and operating systems. The specific tools used in the demo are not a requirement.
Search engines like Google use a Site Map to find your video online. For many reasons, YouTube’s built in site map does not allow many favorable options to generate solid leads for your company. In fact, it often drives customers away by distracting them with ads. With a custom site map hosted on a third party site, you have more options for placement, and a better chance of keeping that customer on your site.
How-to videos are being used by many companies to inform costumers about their products in a familiar way.
This approach has proven to be an effective way to increase conversions while not seeming aggressive toward the viewers. People don’t like to be told what to buy, they want to make an informed decision for themselves.
Melanie Peters – Social Media Specialist Content + Social Media =’s Conversion I recently held a Video Marketing workshop in which I used the analogy of your web site being an island; if you want to get fed (Conversions) you gotta put your line in the water (Social Media Networks) and bait with what’s gonna […]
The Internet has already come a long way. From serving as a tool of sharing information on scientific and military research and development, it now functions as an almost limitless global trading venue. That significant change can be attributed to the webmasters of the 1960s who first developed the concept of delivering computing resources through […]
The Internet offers unlimited sources of information, as well as numerous methods of sharing these between servers and end-users. From simple text, photo, and graphics sharing, websites have developed more advanced ways to improve communication with their viewers. Online video hosting and streaming are good examples of these. A video is a combination of visuals […]
In today’s digital age, almost everybody uses the Internet to perform even the simplest of tasks. People use it to communicate, gather information, make transactions, and many other things. Even a lot of businesses use the Internet as a marketing tool. With its speed and accessibility, the Internet is an excellent channel to promote one’s […]
People have learned to take advantage of the World Wide Web, an indispensable tool that simplifies a wide range of tasks. In just a couple of decades, a lot of people and organizations have grown more dependent on the Internet, with statistics showing roughly two billion users worldwide. This is also why a lot of […]
Businesses use different techniques to market their products and services, and the growing popularity of the Internet made it possible to do so online. Since the Internet can be accessed from almost anywhere, most businesses use different Web-based tools. Organizations construct websites to show their company backgrounds and include descriptions of their products and services. […]
Repairing a leak in your roof is a bit complicated, so you would want more explanation to help you do it right. Which is more helpful? A thousand-word how-to instruction or a two-minute video? Chances are, you’d rather watch the video than slog through the thousand words. You absorb the information you need faster when […]
Technology has made it easier for businesses to promote their products and services. Many companies use a video hosting service to get exposure on the Internet for marketing purposes. There are benefits to using video to market your goods compared with traditional promotion methods such as flyers and advertisements. Plus, video is more interactive compared […]
Businesses, regardless of their size and reputation, are now turning to the World Wide Web to secure their position in their respective industries. There is now an unwritten rule that makes putting up a website an almost mandatory ingredient in business success. However, it pays to know that simple online presence is not enough. It […]
–Melanie Peters, Social Media/Video Marketing Specialist November 8th, 2011 Like a cookie falling on the floor has a five second rule to be eaten, your web site has a ten second rule to be consumed. And let the chips fall where they may (pun badly intended), if your web cookie is not tasty […]
Tablets and smart phones have truly become today’s gadgets of choice. Consumers of all ages simply cannot resist the urge to own or at least use one of these modern gizmos. The constant increase in consumer demand for these products goes hand in hand with advancements in technology. As more and more people embrace new […]
-Melanie Peters, Social Media Specialist November 8th, 2011 Like a cookie falling on the floor has a five second rule to be eaten, your web site has a ten second rule to be consumed. And let the chips fall where they may (pun badly intended), if your web cookie is not tasty enough […]
