Video SEO / Video Marketing

Getting Creative With Your Demonstration Video Strategy

There’s a difference between “advertainment” and marketing your product. But just how can you make your online video marketing efforts have an impact but also be creative? Find out what Ryan Stone, founder of Retina Burn, a blog dedicated to online video marketing, thinks in this first post of our Guest Expert series.

Start Optimizing Your Online Videos Today

Search engines like Google use a Site Map to find your video online. For many reasons, YouTube’s built in site map does not allow many favorable options to generate solid leads for your company. In fact, it often drives customers away by distracting them with ads. With a custom site map hosted on a third party site, you have more options for placement, and a better chance of keeping that customer on your site.

Product Tip – How To Videos

How-to videos are being used by many companies to inform costumers about their products in a familiar way.
This approach has proven to be an effective way to increase conversions while not seeming aggressive toward the viewers. People don’t like to be told what to buy, they want to make an informed decision for themselves.

Fishing with Social Media–Using Video as Bait

Melanie Peters – Social Media Specialist Content + Social Media =’s Conversion I recently held a Video Marketing workshop in which I used the analogy of your web site being an island; if you want to get fed (Conversions) you gotta put your line in the water (Social Media Networks) and bait with what’s gonna […]

Cloud Video Hosting Services for Businesses

In today’s digital age, almost everybody uses the Internet to perform even the simplest of tasks. People use it to communicate, gather information, make transactions, and many other things. Even a lot of businesses use the Internet as a marketing tool. With its speed and accessibility, the Internet is an excellent channel to promote one’s […]

Add Video to Your Site and Improve Your Business Prominence Online

People have learned to take advantage of the World Wide Web, an indispensable tool that simplifies a wide range of tasks. In just a couple of decades, a lot of people and organizations have grown more dependent on the Internet, with statistics showing roughly two billion users worldwide. This is also why a lot of […]

Why You Should Add Video to a Website

Businesses use different techniques to market their products and services, and the growing popularity of the Internet made it possible to do so online. Since the Internet can be accessed from almost anywhere, most businesses use different Web-based tools. Organizations construct websites to show their company backgrounds and include descriptions of their products and services. […]

Business Traffic: The Power of Video and Why Video SEO Matters

Repairing a leak in your roof is a bit complicated, so you would want more explanation to help you do it right. Which is more helpful? A thousand-word how-to instruction or a two-minute video? Chances are, you’d rather watch the video than slog through the thousand words. You absorb the information you need faster when […]

The Advantages of Using a Video Hosting Service to Market your Business

Technology has made it easier for businesses to promote their products and services. Many companies use a video hosting service to get exposure on the Internet for marketing purposes. There are benefits to using video to market your goods compared with traditional promotion methods such as flyers and advertisements. Plus, video is more interactive compared […]

Attention Span – Video and Your Customers

–Melanie Peters, Social Media/Video Marketing Specialist   November 8th, 2011   Like a cookie falling on the floor has a five second rule to be eaten, your web site has a ten second rule to be consumed. And let the chips fall where they may (pun badly intended), if your web cookie is not tasty […]

Attention Span – Video and Your Customers

-Melanie Peters, Social Media Specialist   November 8th, 2011   Like a cookie falling on the floor has a five second rule to be eaten, your web site has a ten second rule to be consumed. And let the chips fall where they may (pun badly intended), if your web cookie is not tasty enough […]