EVF ADS BY OCULU
EVF looks for ways to directly connect the viewer with the message. When done properly, AI video—enhanced with smart graphics and engagement options—captures attention, boosts view-through, and increases click-through rates.
Overlay
Bring your message directly into the viewer’s experience. Our video overlay technology allows a person, spokesperson, or character to seamlessly appear over the content, engaging viewers at the exact moment it matters most……
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Digital Spokesperson
Transform your CEO or company leader into a digital spokesperson who’s always on. One green-screen session creates a lifelike AI version that delivers marketing, training, and internal videos instantly—scalable, consistent, and cost-effective communication for the modern business.
Personalized Video Ads
Turn one video into multiple AI-personalized versions, each programmatically targeting unique audience segments. Oculu manages creation, optimization, and campaigns — delivering scalable, data-driven video advertising that engages viewers and drives measurable business results.
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1. Video Overlays
Bring your message directly into the viewer’s experience. Our video overlay technology allows a person, spokesperson, or character to seamlessly appear over the content, engaging viewers at the exact moment it matters most. Unlike traditional pre-roll or static ads, these overlays feel native, intentional, and impossible to ignore. The result is higher attention, stronger engagement, and more meaningful interaction. Viewers don’t tune out interruptions — they respond to relevance. By integrating a human presence directly into the video environment, brands can guide attention, reinforce messaging, and drive action without pulling users away from the experience.
What You Can Do
Your overlay banner can include clickable content such as:
- Introduce a spokesperson or offer mid-video
- Highlight key moments without stopping playback
- Deliver calls-to-action that feel natural, not intrusive
- Personalize overlays by audience, timing, or campaign
- Layer interaction over existing video content
Built for Modern Video Campaigns
This product combines the impact of live presence with the efficiency of digital delivery. It works across websites, landing pages, and campaigns — and integrates seamlessly into your video strategy. More engagement. Higher completion rates. Stronger click-through performance.
2. AI Digital Spokesperson
Using advanced AI and video synthesis technology, businesses can now create a digital spokesperson that looks, sounds, and speaks just like their real-life executive. Through a short green-screen filming session, we capture the subject’s likeness, voice, and expressions, then process the footage using state-of-the-art AI modeling to generate a lifelike, reusable avatar. This digital version can instantly deliver messages, announcements, and content—without the need for repeated filming or production costs.
Once your digital spokesperson is created, it becomes a powerful communication tool across every area of your business. The avatar can record marketing messages, training materials, HR updates, and customer outreach videos on demand. Simply provide a script, and your AI spokesperson produces a new video in minutes—consistent, professional, and always on
3. AI-Powered Personalized Video Ad Campaigns
We transform a single video — whether it’s a brand promo, product showcase, or company story — into dozens of AI-personalized ad variations designed to reach the right audience at the right time. Each version is automatically customized for specific demographics, locations, or interests, giving every viewer a message that feels made just for them.
Our team handles everything — from AI-driven video creation to campaign setup and optimization — ensuring your ads are built to perform. Each video is strategically integrated into Google Ads, where it’s tested, refined, and scaled to drive engagement, clicks, and conversions.
With AI, businesses can now create content that adapts to audiences in real time. Instead of producing one video and hoping it fits everyone, we create dynamic variations that speak directly to each customer segment — delivering smarter, more effective advertising that connects, converts, and grows your brand.
Claim Your Free Strategy Session
When we say Emerging Video Formats are the best investment you’ll ever make on your video campaigns, we mean it! Book your free Video Strategy Session now and discover how EVFs can boost your conversions by 30% In 30 Days – Guaranteed!
EVF - Case Studies
To make sure our clients are in the loop with the success of their ads while using Oculu’s Emerging Formats, we have been diligent in managing campaign data, while simultaneously making it transparent. One of the ways we convey our impact is through our case studies.
Below you will find a series of case studies that will widen your knowledge of our Emerging Formats as well as provide the data to back up their power.
CITY OF HOPE
Great use of video and geo targeting we developed dynamic Overlays + pre-roll and an end slate to run as the ad. The campaign detected a user’s location and directed them to the nearest location. This auto detection feature will gave directions to the closest clinic…..Learn More
ALLEGIS
Video created ran not only as assets on their social media channel but also used as for a complementary paid social and pre-roll campaign that drove traffic to the web property and social media outlets.
ICAN
We used the Overlay Format to provide this campaign’s necessity: closed captioning. We were able to achieve our client’s goal of serving their video ads programmatically; here’s how it played out…..Learn More
NANCY DREW
The entertainment industry is now using pre-roll ads over more traditional mediums ( like TV ) to reach audiences. For CW we used emerging video formats to enhance their tune in campaign. The pre-roll ran and then would shrink into the screen landing into a custom skin that gave the advertiser additional opportunities for exposure and clicks. Learn More »
Geolocation Advertising
Have you ever seen an advertisement that drew you in? And then you click it because you’re interested? And then you land on a page and come to find out, the business of your interest is 100 miles away from you? Can you feel your initial excitement dissipate in the miles and miles of space in between? Learn More »
SOCAL GAS
Since attention spans are getting shorter, Innovate focused on mobile and developed a vertical video unit to further engage viewers and improve performance. Management of the pre-roll buy and creation of unique video formats led to increased click opportunities and view through rates.
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